The Image Awards competition is conducted each Spring to recognize outstanding public relations programs and to encourage and promote the development of public relations professionalism.

2012 Image Award Winners

Division A – Public Relations Programs: Recognizes complete public relations campaigns.

  • Gulfside Regional Hospice won the Grand All Image Award, an Image Award and a Judges’ Award for its entry, “Hike for Hospice.”
  • Transitions Optical, Inc. and Burston-Marsteller won an Image Award for its entry, “Success is in Sight: Transitions Optical, Inc. Brings Healthy Vision and Literacy to Thousands of Children Nationwide.”
  • Paradise Advertising and Marketing, Inc. won an Award of Distinction for its entry, “A Taste of Pinellas 2011” that benefits All Children’s Hospital.

Pictured from left to right: Ashley Juno and Marilynn deChant from Gulfside Regional Hospice, Inc., Pasco County; Elida Rodriguez from Transitions Optical, Inc., Pinellas Park; and Ledora Brown and Patrick Harrison from Paradise Advertising & Marketing, Inc., St. Petersburg.

Golden Image Awards
Deadline: May 18, 2012

Three top awards are presented, provided enough entries are received to qualify each division. The judges examine all entries winning Image Awards in the Printed Tools division to determine an Image Award for Best Printed Tool. They then review all the Image award-winning entries in the Audio and Visual Tools division to select an Image Award for Best Audio and Visual Tool. Finally, the judges review the winning Image Award-winners in the Public Relations Program division to determine the Grand All Tampa Bay Chapter Image Award – the best in the area.

An Award of Distinction is presented to all entries that meet the standards of excellence set by a panel of judges. The judges are qualified, experienced and accomplished public relations professionals drawn from the communications profession.

The top-scoring entry in each category receives an Image Award if the entry meets a predetermined criteria of excellence set by the judges. (An Image Award may be presented to both a for-profit and a not-for-profit entry in the same category if both receive outstanding scores.)

The judges may also present a special Judges’ Award in any category. This award is given for an outstanding entry that achieves maximum results while using a minimum amount of money.

Creative design provided by:


FPRA Tampa Bay wishes to thank our friends at Fireleaf Design for their creative graphic design for the 2010 and
2011 Local Image Awards program. We encourage our members and visitors of our website to patronize the designers and sponsors who so generously donate their time and talents to assist FPRA Tampa Bay.